Tag Heuer recently announced a partnership with Nintendo around a special edition connected watch in the image of Super Mario.
The luxury watch brand Tag Heuer amazes by announcing that it has signed a partnership with Nintendo for the production of a Super Mario connected watch.
Soon, the brand will offer a Tag Heuer Connected (its version of the connected watch released last year) with specific visuals highlighting the little mustached plumber.
We should see Mario come to life on the 1.39-inch OLED screen of the watch, but the customization does not stop there. The crown of the watch itself has been reworked to display three iconic icons of the franchise: the star, the mushroom and the famous pipe on the East, West and South axes.
The user will unlock more and more Mario animations over the course of his sports sessions: the more the activity is sustained, the more Super Mario will be animated. Tag Heuer announces several Super Mario screens, in addition to traditional screens.
This edition will be limited to 2,000 copies worldwide and is available from today on the Tag Heuer website for € 1,800 excluding taxes.